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HTTP Code 301 Moved Permanently
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HTTP Code 403 Forbidden
403 Forbidden indicates that access to the requested resource is denied, even with authentication.
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<span class="entry-title rich-snippet-hidden">Home</span><span class="vcard rich-snippet-hidden"><span class="fn"><a href="https://sopts.com/author/admin/" title="Posts by admin" rel="author">admin</a></span></span><span class="updated rich-snippet-hidden">2020-11-20T00:01:50+00:00</span> <div class="post-content">
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<div class="fusion-text"><h2 style="text-align: center; color: #ffffff;" data-fontsize="48" data-lineheight="58">YOUR GUIDE TO GROWTH</h2>
<p style="text-align: left; color: #fff; font-size: 22px; line-height: 30px;">Strategic Options partners with emerging businesses to build the customer-centric marketing infrastructure needed for lasting revenue growth and scale.</p>
<p style="text-align: left; color: #fff; font-size: 22px; line-height: 30px;">We have been trusted by our clients to guide their journey toward exceptional customer engagement—from acquisition to UX and monetization.</p>
<p style="text-align: left; color: #fff; font-size: 22px; line-height: 30px;">With our seasoned, industry-specific expertise and effective problem-solving skills, we can equip you with the roadmap, the relationships, and the assurance to act boldly and strategically where it matters most to your customers. We also work by your side to measure your outcomes and transcend any setbacks along the way.</p>
<p style="text-align: left; color: #fff; font-size: 22px; line-height: 30px;"><strong>Our clients benefit from our advisory approach in many ways, including:</strong></p>
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.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover.link-area-box .fusion-read-more,
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.fusion-content-boxes-1 .heading .heading-link:hover .content-box-heading {
color: #ffffff;
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.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .icon .circle-no {
color: #ffffff !important;
}.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box.link-area-box-hover .fusion-content-box-button {background: #e84c42;color: #ffffff;}.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box.link-area-box-hover .fusion-content-box-button .fusion-button-text {color: #ffffff;}
.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover .heading .icon > span {
background-color: #ffffff !important;
}
.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .heading .icon > span {
border-color: #ffffff !important;
}</style><div class="fusion-column content-box-column content-box-column content-box-column-1 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-first-in-row"><div class="col content-box-wrapper content-wrapper link-area-box icon-hover-animation-slide" style="background-color:rgba(255,255,255,0);" data-animationOffset="100%"><div class="heading heading-with-icon icon-left"><div class="icon"><i style="border-color:#ffffff;border-width:0px;background-color:#84d0b2;box-sizing:content-box;height:42px;width:42px;line-height:42px;border-radius:50%;color:#ffffff;font-size:21px;" class="fontawesome-icon fa-thumbs-up far circle-yes"></i></div><h2 class="content-box-heading" style="font-size:18px;line-height:23px;padding-left:62px;">ASSURED EXPERTISE</h2></div><div class="fusion-clearfix"></div><div class="content-container" style="padding-left:62px;color:#ffffff;">
<p>Even leaner teams deserve marketing leadership with a proven record of results. We have broad industry experience in direct-to-consumer (D2C) and B2B2C distribution and can add value across your marketing mix—from boosting conversions to integrating across new platforms.</p>
</div></div></div><div class="fusion-column content-box-column content-box-column content-box-column-2 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-last content-box-column-last-in-row"><div class="col content-box-wrapper content-wrapper link-area-box icon-hover-animation-slide" style="background-color:rgba(244,67,54,0);" data-animationOffset="100%"><div class="heading heading-with-icon icon-left"><div class="icon"><i style="border-color:#ffffff;border-width:0px;background-color:#84d0b2;box-sizing:content-box;height:42px;width:42px;line-height:42px;border-radius:50%;color:#ffffff;font-size:21px;" class="fontawesome-icon fa-dot-circle far circle-yes"></i></div><h2 class="content-box-heading" style="font-size:18px;line-height:23px;padding-left:62px;">OBJECTIVITY & FOCUS</h2></div><div class="fusion-clearfix"></div><div class="content-container" style="padding-left:62px;color:#ffffff;">
<p>A fresh, unbiased perspective is always welcome when scaling your business. Let us help you see beyond your daily pressures and office politics. We leverage our outsider’s perspective to simplify your operations and help you refocus on your big-picture goals.</p>
</div></div></div><style type="text/css">
.fusion-content-boxes-1 .fusion-content-box-hover .heading-link:hover .icon i.circle-yes,
.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box:hover .heading-link .icon i.circle-yes,
.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover .heading .icon i.circle-yes,
.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .heading .icon i.circle-yes {
background-color: #ffffff !important;
border-color: #ffffff !important;
}</style><div class="fusion-clearfix"></div></div><div class="fusion-clearfix"></div>
</div>
</div><div class="fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-3 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height 1_1" style='margin-top:0px;margin-bottom:0px;'>
<div class="fusion-column-wrapper" style="padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;" data-bg-url="">
<div class="fusion-content-boxes content-boxes columns row fusion-columns-2 fusion-columns-total-2 fusion-content-boxes-2 content-boxes-icon-on-side content-left" data-animationOffset="100%" style="margin-top:0px;margin-bottom:35px;"><style type="text/css">.fusion-content-boxes-2 .heading .content-box-heading {color:#ffffff;}
.fusion-content-boxes-2 .fusion-content-box-hover .link-area-link-icon-hover .heading .content-box-heading,
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.fusion-content-boxes-2 .fusion-content-box-hover .link-area-box-hover .heading .content-box-heading,
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.fusion-content-boxes-2 .fusion-content-box-hover .link-area-box-hover.link-area-box .fusion-read-more,
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.fusion-content-boxes-2 .fusion-content-box-hover .link-area-link-icon-hover .icon .circle-no,
.fusion-content-boxes-2 .heading .heading-link:hover .content-box-heading {
color: #ffffff;
}
.fusion-content-boxes-2 .fusion-content-box-hover .link-area-box-hover .icon .circle-no {
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}.fusion-content-boxes-2 .fusion-content-box-hover .link-area-box.link-area-box-hover .fusion-content-box-button {background: #e84c42;color: #ffffff;}.fusion-content-boxes-2 .fusion-content-box-hover .link-area-box.link-area-box-hover .fusion-content-box-button .fusion-button-text {color: #ffffff;}
.fusion-content-boxes-2 .fusion-content-box-hover .link-area-link-icon-hover .heading .icon > span {
background-color: #ffffff !important;
}
.fusion-content-boxes-2 .fusion-content-box-hover .link-area-box-hover .heading .icon > span {
border-color: #ffffff !important;
}</style><div class="fusion-column content-box-column content-box-column content-box-column-1 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-first-in-row"><div class="col content-box-wrapper content-wrapper link-area-box icon-hover-animation-slide" style="background-color:rgba(255,255,255,0);" data-animationOffset="100%"><div class="heading heading-with-icon icon-left"><div class="icon"><i style="border-color:#ffffff;border-width:0px;background-color:#84d0b2;box-sizing:content-box;height:42px;width:42px;line-height:42px;border-radius:50%;color:#ffffff;font-size:21px;" class="fontawesome-icon fa-clock far circle-yes"></i></div><h2 class="content-box-heading" style="font-size:18px;line-height:23px;padding-left:62px;">REDUCED DOWNTIME</h2></div><div class="fusion-clearfix"></div><div class="content-container" style="padding-left:62px;color:#ffffff;">
<p><span style="background-color: rgba(255, 255, 255, 0); font-family: var(--body_typography-font-family); font-size: var(--body_typography-font-size); font-style: var(--body_typography-font-style,normal); font-weight: var(--body_typography-font-weight); letter-spacing: var(--body_typography-letter-spacing);">Your existing staff can’t afford the distractions, false starts, or slow ramp-up that come with traditional hiring. We know how to quickly fit in and get things moving. We know we will be judged on our ability to deliver results.</span></p>
</div></div></div><div class="fusion-column content-box-column content-box-column content-box-column-2 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-last content-box-column-last-in-row"><div class="col content-box-wrapper content-wrapper link-area-box icon-hover-animation-slide" style="background-color:rgba(255,255,255,0);" data-animationOffset="100%"><div class="heading heading-with-icon icon-left"><div class="icon"><i style="border-color:#ffffff;border-width:0px;background-color:#84d0b2;box-sizing:content-box;height:42px;width:42px;line-height:42px;border-radius:50%;color:#ffffff;font-size:21px;" class="fontawesome-icon fa-user-friends fas circle-yes"></i></div><h2 class="content-box-heading" style="font-size:18px;line-height:23px;padding-left:62px;">MENTORING & SUPPORT</h2></div><div class="fusion-clearfix"></div><div class="content-container" style="padding-left:62px;color:#ffffff;">
<p>While your team is getting up to speed, we bring unique knowledge and experience that may be missing. By mentoring leaders and encouraging innovation, we can help you create a sustainable competitive advantage.</p>
</div></div></div><style type="text/css">
.fusion-content-boxes-2 .fusion-content-box-hover .heading-link:hover .icon i.circle-yes,
.fusion-content-boxes-2 .fusion-content-box-hover .link-area-box:hover .heading-link .icon i.circle-yes,
.fusion-content-boxes-2 .fusion-content-box-hover .link-area-link-icon-hover .heading .icon i.circle-yes,
.fusion-content-boxes-2 .fusion-content-box-hover .link-area-box-hover .heading .icon i.circle-yes {
background-color: #ffffff !important;
border-color: #ffffff !important;
}</style><div class="fusion-clearfix"></div></div><div class="fusion-clearfix"></div>
</div>
</div></div></div></div><div class="fusion-bg-parallax" data-bg-align="center top" data-direction="down" data-mute="false" data-opacity="100" data-velocity="-0.3" data-mobile-enabled="false" data-break_parents="0" data-bg-image="https://sopts.com/wp-content/uploads/2019/08/strategic-options-denver-meeting.jpg" data-bg-repeat="false" data-bg-height="" data-bg-width=""></div><div class="fusion-fullwidth fullwidth-box fusion-parallax-down nonhundred-percent-fullwidth non-hundred-percent-height-scrolling" style='background-color: rgba(255,255,255,0);background-image: url("https://sopts.com/wp-content/uploads/2019/08/strategic-options-denver-meeting.jpg");background-position: center top;background-repeat: no-repeat;padding-top:338px;padding-right:30px;padding-bottom:229px;padding-left:30px;margin-top: 0px;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;'><div class="fusion-builder-row fusion-row "><div class="fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-4 fusion-one-full fusion-column-first fusion-column-last 1_1" style='margin-top:0px;margin-bottom:20px;'>
<div class="fusion-column-wrapper" style="padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;" data-bg-url="">
<div class="fusion-clearfix"></div>
</div>
</div></div></div><div id="process"><div class="fusion-fullwidth fullwidth-box nonhundred-percent-fullwidth non-hundred-percent-height-scrolling" style='background-color: #ffffff;background-position: center center;background-repeat: no-repeat;padding-top:65px;padding-right:30px;padding-bottom:0px;padding-left:30px;border-top-width:0px;border-bottom-width:0px;border-color:#eae9e9;border-top-style:solid;border-bottom-style:solid;'><div class="fusion-builder-row fusion-row "><div class="fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-5 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height 1_1" style='margin-top:0px;margin-bottom:0px;'>
<div class="fusion-column-wrapper" style="padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;" data-bg-url="">
<div class="fusion-text"><h2 style="text-align: center; color: #3d4c68;">ENGAGEMENT PROCESS</h2>
</div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:60px;"></div><div class="fusion-clearfix"></div>
</div>
</div></div></div></div><div class="fusion-fullwidth fullwidth-box nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns" style='background-color: #ffffff;background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:30px;padding-bottom:65px;padding-left:30px;'><div class="fusion-builder-row fusion-row "><div class="fusion-layout-column fusion_builder_column fusion_builder_column_1_4 fusion-builder-column-6 fusion-one-fourth fusion-column-first fusion-blend-mode 1_4" style='margin-top:0px;margin-bottom:20px;width:22%; margin-right: 4%;'>
<div class="fusion-column-wrapper" style="background-color:#3d4c68;border:1px solid transparent;padding: 0% 10% 15% 10%;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;" data-bg-url="">
<div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="imageframe-align-center"><span class="fusion-imageframe imageframe-none imageframe-1 hover-type-none"><img src="https://sopts.com/wp-content/uploads/2020/11/Diamond-1.png" width="612" height="612" alt="" title="Diamond 1" class="img-responsive wp-image-1004" srcset="https://sopts.com/wp-content/uploads/2020/11/Diamond-1-200x200.png 200w, https://sopts.com/wp-content/uploads/2020/11/Diamond-1-400x400.png 400w, https://sopts.com/wp-content/uploads/2020/11/Diamond-1-600x600.png 600w, https://sopts.com/wp-content/uploads/2020/11/Diamond-1.png 612w" sizes="(max-width: 800px) 100vw, 400px" /></span></div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="fusion-text"><h4 style="text-align: center;" data-fontsize="16" data-lineheight="26"><span style="color: #ffffff;">STEP 1<br />
EXPLORATION</span></h4>
<p style="text-align: center;"><span style="color: #ffffff;"> <span style="line-height: 20px;" data-fusion-font="true">We’ll work closely with you to determine exactly what you want to accomplish and evaluate the best way to get there. We’ll agree on expectations and success metrics.</span> </span></p>
</div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="fusion-clearfix"></div>
</div>
</div><div class="fusion-layout-column fusion_builder_column fusion_builder_column_1_4 fusion-builder-column-7 fusion-one-fourth fusion-blend-mode 1_4" style='margin-top:0px;margin-bottom:20px;width:22%; margin-right: 4%;'>
<div class="fusion-column-wrapper" style="background-color:#3d4c68;padding: 0% 10% 15% 10%;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;" data-bg-url="">
<div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="imageframe-align-center"><span class="fusion-imageframe imageframe-none imageframe-2 hover-type-none"><img src="https://sopts.com/wp-content/uploads/2020/11/Diamond-2.png" width="612" height="612" alt="" title="Diamond 2" class="img-responsive wp-image-1008" srcset="https://sopts.com/wp-content/uploads/2020/11/Diamond-2-200x200.png 200w, https://sopts.com/wp-content/uploads/2020/11/Diamond-2-400x400.png 400w, https://sopts.com/wp-content/uploads/2020/11/Diamond-2-600x600.png 600w, https://sopts.com/wp-content/uploads/2020/11/Diamond-2.png 612w" sizes="(max-width: 800px) 100vw, 400px" /></span></div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="fusion-text"><h4 style="text-align: center;" data-fontsize="16" data-lineheight="26"><span style="color: #ffffff;">STEP 2<br />
DEFINITION</span></h4>
<p style="text-align: center;"><span style="color: #ffffff;"> <span style="line-height: 20px;" data-fusion-font="true">We’ll outline your business problem, timelines, and the estimated budget. We’ll finalize everything in writing with your input and approval.</span> </span></p>
</div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="fusion-clearfix"></div>
</div>
</div><div class="fusion-layout-column fusion_builder_column fusion_builder_column_1_4 fusion-builder-column-8 fusion-one-fourth fusion-blend-mode 1_4" style='margin-top:0px;margin-bottom:20px;width:22%; margin-right: 4%;'>
<div class="fusion-column-wrapper" style="background-color:#3d4c68;padding: 0% 10% 15% 10%;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;" data-bg-url="">
<div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="imageframe-align-center"><span class="fusion-imageframe imageframe-none imageframe-3 hover-type-none"><img src="https://sopts.com/wp-content/uploads/2020/11/Diamond-3.png" width="612" height="612" alt="" title="Diamond 3" class="img-responsive wp-image-1009" srcset="https://sopts.com/wp-content/uploads/2020/11/Diamond-3-200x200.png 200w, https://sopts.com/wp-content/uploads/2020/11/Diamond-3-400x400.png 400w, https://sopts.com/wp-content/uploads/2020/11/Diamond-3-600x600.png 600w, https://sopts.com/wp-content/uploads/2020/11/Diamond-3.png 612w" sizes="(max-width: 800px) 100vw, 400px" /></span></div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="fusion-text"><h4 style="text-align: center;" data-fontsize="16" data-lineheight="26"><span style="color: #ffffff;">STEP 3<br />
EXECUTION</span></h4>
<p style="text-align: center;"><span style="color: #ffffff;"> <span style="line-height: 20px;" data-fusion-font="true">From day one, we’ll ensure that your project is tracking according to plan, with milestones and checkpoints to keep everyone accountable. We’ll use data to drive our decisions.</span> </span></p>
</div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="fusion-clearfix"></div>
</div>
</div><div class="fusion-layout-column fusion_builder_column fusion_builder_column_1_4 fusion-builder-column-9 fusion-one-fourth fusion-column-last fusion-blend-mode 1_4" style='margin-top:0px;margin-bottom:20px;width:22%'>
<div class="fusion-column-wrapper" style="background-color:#3d4c68;padding: 0% 10% 15% 10%;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;" data-bg-url="">
<div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="imageframe-align-center"><span class="fusion-imageframe imageframe-none imageframe-4 hover-type-none"><img src="https://sopts.com/wp-content/uploads/2020/11/Diamond-4.png" width="612" height="612" alt="" title="Diamond 4" class="img-responsive wp-image-1007" srcset="https://sopts.com/wp-content/uploads/2020/11/Diamond-4-200x200.png 200w, https://sopts.com/wp-content/uploads/2020/11/Diamond-4-400x400.png 400w, https://sopts.com/wp-content/uploads/2020/11/Diamond-4-600x600.png 600w, https://sopts.com/wp-content/uploads/2020/11/Diamond-4.png 612w" sizes="(max-width: 800px) 100vw, 400px" /></span></div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="fusion-text"><h4 style="text-align: center;" data-fontsize="16" data-lineheight="26"><span style="color: #ffffff;">STEP 4<br />
KNOWLEDGE TRANSFER</span></h4>
<p style="text-align: center;"><span style="color: #ffffff;"> <span style="line-height: 20px;" data-fusion-font="true">We’ll provide final deliverables and any additional findings and action plans. We’ll ensure knowledge transfer to your in-house team to institutionalize the value created by the engagement.</span> </span></p>
</div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:40px;"></div><div class="fusion-clearfix"></div>
</div>
</div></div></div><div class="fusion-bg-parallax" data-bg-align="center top" data-direction="down" data-mute="false" data-opacity="100" data-velocity="-0.3" data-mobile-enabled="false" data-break_parents="0" data-bg-image="https://sopts.com/wp-content/uploads/2019/08/business-meeting-at-conference-table.jpg" data-bg-repeat="false" data-bg-height="" data-bg-width=""></div><div class="fusion-fullwidth fullwidth-box fusion-parallax-down nonhundred-percent-fullwidth non-hundred-percent-height-scrolling" style='background-color: rgba(255,255,255,0);background-image: url("https://sopts.com/wp-content/uploads/2019/08/business-meeting-at-conference-table.jpg");background-position: center top;background-repeat: no-repeat;padding-top:310px;padding-right:30px;padding-bottom:119px;padding-left:30px;margin-top: 0px;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;'><div class="fusion-builder-row fusion-row "><div class="fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-10 fusion-one-full fusion-column-first fusion-column-last 1_1" style='margin-top:0px;margin-bottom:20px;'>
<div class="fusion-column-wrapper" style="padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;" data-bg-url="">
<div class="fusion-clearfix"></div>
</div>
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<div class="fusion-title title fusion-title-3 fusion-sep-none fusion-title-size-one" style="margin-top:0px;margin-bottom:0px;"><h1 class="title-heading-left" style="margin:0;"><h2>MEET MARC</h2></h1></div><span class="fusion-imageframe imageframe-none imageframe-5 hover-type-none"><img src="https://sopts.com/wp-content/uploads/2019/08/Marc-Wheeler-Sopts.jpg" width="200" height="200" alt="" title="Marc-Wheeler-Sopts" class="img-responsive wp-image-936"/></span><div class="fusion-clearfix"></div>
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<div class="fusion-text"><h3 data-fontsize="22" data-lineheight="29">WHO</h3>
<p>Building on a robust background in consumer packaged goods and e-commerce, Marc Wheeler, our Managing Partner, founded Strategic Options in 2008 to help emerging, high-growth businesses create better, more valuable experiences for their customers. With 20+ years of experience, Marc has a track record of developing meaningful, actionable strategies that deliver sustainable revenue.</p>
<h3 data-fontsize="22" data-lineheight="29">WHAT</h3>
<p>Marc is a specialist in direct-to-consumer and B2B2C distribution, acquisition, and monetization strategies, particularly in the evolving insurance technology, or “insurtech,” space. He has led transformational marketing initiatives for national brands like SelectQuote, NetQuote, and OneAmerica and steered the build-out of eBureau’s industry-recognized insurance-scoring model. Marc advises companies such as Covered, Presidio Interactive, and Cinch Financial, and serves as a subject matter expert through Alpha Insights, GuidePoint, and Third Bridge, providing VC and PE investors with D2C distribution insights for the Life, P&C, and Medicare product categories. He serves as a mentor for accelerator programs such as Techstars (MetLife Digital Accelerator), Plug and Play, and Global Insurance Accelerator. As co-founder of InsurTech Denver, Marc is also an active contributor and organizer within the Colorado insurtech community. He’s been a featured speaker at marketing and insurance industry events nationwide, including LeadsCon, Insurtech Connect, and Lead Generation World.</p>
<h3 data-fontsize="22" data-lineheight="29">HOW</h3>
<p>As a results-driven advisor, Marc works with clients on a project or interim basis to define strategies and develop tactical implementation plans across the customer journey. As a reliable extension of a business’s leadership team, Marc uses a proven engagement process to ensure ongoing transparency and accountability, so that clients know exactly where things stand. As needed, he leverages his extensive professional network to help clients make connections and source additional talent or expertise.</p>
<p>Typical engagements focus on:</p>
<p>● customer acquisition optimization<br />
● cross-functional integration<br />
● identification of interdependencies<br />
● enablement of data-based decision making<br />
● customer segmentation<br />
● call center operations<br />
● data capture/analytics<br />
● performance marketing channel management (e.g. social, mobile, video, search engine marketing, SEO, content marketing, nurture campaigns, email, automation programs, radio, DRTV)<br />
● strategic B2B2C partnerships and programs</p>
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<div class="fusion-text"><h2 style="text-align: center; color: #ffffff;" data-fontsize="48" data-lineheight="58"><span style="font-style: var(--body_typography-font-style,normal); font-weight: var(--body_typography-font-weight); letter-spacing: var(--body_typography-letter-spacing);">CLIENTS VALUE OUR GUIDANCE</span></h2>
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<p class="p1"><span class="s1">“Marc leverages his knowledge and experience in the online insurance space with a strong network of partnering resources. His extensive network of contacts makes him an invaluable resource for industry insights and opportunities. Marc’s understanding of the insurance landscape combined with his marketing expertise gives him a unique perspective and ability to guide others in managing and growing their business. I value his insights and respect his recommendations.”</span></p>
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<p>“In the early days of building Mylo, Marc was an extension of the team providing subject matter expertise in building out a direct to consumer distribution organization. His insights on customer acquisition, product development and call center implementation were helpful in guiding the development of the business.”</p>
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<p>“Marc combines a deep knowledge of the insurance lead generation market, strong relationships with carriers, and a high integrity approach to produce great results for All Web Leads.”</p>
</div></div></div><div class="fusion-column content-box-column content-box-column content-box-column-2 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-last content-box-column-last-in-row"><div class="col content-box-wrapper content-wrapper link-area-box icon-hover-animation-slide" style="background-color:rgba(255,255,255,0);" data-animationOffset="100%"><div class="heading heading-with-icon icon-left"><div class="image"><img src="https://sopts.com/wp-content/uploads/2015/06/testimonial1.png" width="102" height="100" alt="" /></div><h2 class="content-box-heading" style="font-size:18px;line-height:23px;padding-left:122px;">George Luecke, Vice-Chairman & Co-CEO at Global Bankers Insurance</h2></div><div class="fusion-clearfix"></div><div class="content-container" style="padding-left:122px;color:#ffffff;">
<p><em>“</em>Marc was a member of the due-diligence team advising us on a potential acquisition of a US based lead gen company. Marc is an expert in all things lead gen. We valued his industry knowledge and insights in assessing the acquisition. “</p>
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<p>“We have had an extended relationship with Marc in growing the Covered business. He’s acted as a member of the management team in providing strategic direction, industry insights and day-to-day management of key initiatives. Marc has demonstrated an intimate knowledge in building out an emerging business, working across functions, rolling up his sleeves in guiding marketing, customer acquisition, data insights, and call center operations. We value his contributions in supporting the business.”</p>
</div></div></div><div class="fusion-column content-box-column content-box-column content-box-column-2 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-last content-box-column-last-in-row"><div class="col content-box-wrapper content-wrapper link-area-box icon-hover-animation-slide" style="background-color:rgba(255,255,255,0);" data-animationOffset="100%"><div class="heading heading-with-icon icon-left"><div class="image"><img src="https://sopts.com/wp-content/uploads/2015/06/testimonial3.png" width="102" height="100" alt="" /></div><h2 class="content-box-heading" style="font-size:18px;line-height:23px;padding-left:122px;">Jon Kelly, CEO & Founder at Kelly Klee Private Insurance and Founder at SureHits</h2></div><div class="fusion-clearfix"></div><div class="content-container" style="padding-left:122px;color:#ffffff;">
<p><em>“</em>I worked with Marc in his former role at NetQuote and through his subsequent work in the industry. Marc has a thorough understanding of the online insurance lead gen business and intimate knowledge of the key players involved. He’s used his experience to build successful business partnerships and provide valuable insights to partners. I would highly recommend Marc to those who are interested in entering or expanding their presence in the space.”</p>
</div></div></div><style type="text/css">
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}</style><div class="fusion-clearfix"></div></div><div class="fusion-testimonials classic fusion-testimonials-1" data-random="1" data-speed="11250"><style type="text/css">#fusion-testimonials-1 a{border-color:#ffffff;}#fusion-testimonials-1 a:hover, #fusion-testimonials-1 .activeSlide{background-color: #ffffff;}.fusion-testimonials.classic.fusion-testimonials-1 .author:after{border-top-color:#9e9e9e !important;}</style><div class="reviews"><div class="review male"><blockquote><q style="background-color:#9e9e9e;color:#ffffff;" class="fusion-clearfix">
<p>“Marc’s expertise in the insurance lead generation marketplace is superb. Having worked with Marc for some time, I’ve grown to trust his advice, and I’ve learned that it’s in my best interest to take a close look at the opportunities he presents. He is current on the latest industry trends and offers cutting edge solutions for the unique challenges of the current marketplace.”</p>
</q></blockquote><div class="author" style="color:#ffffff;"><span class="testimonial-thumbnail doe" style="color:#ffffff;"></span><span class="company-name"><strong>Kris Bielefeldt</strong>, <span>Helmsman Agency Leader, AVP & Manager, Choice Partnerships at Liberty Mutual Insurance</span></span></div></div><div class="review male"><blockquote><q style="background-color:#9e9e9e;color:#ffffff;" class="fusion-clearfix">
<p class="p1"><span class="s1"> “Marc provided a sounding board in building out the Soda Pup business.<span class="Apple-converted-space"> </span>He challenged ideas and confirmed strategies. I appreciate his insights on customer acquisition and experience in building an emerging business.” </span></p>
</q></blockquote><div class="author" style="color:#ffffff;"><span class="testimonial-thumbnail doe" style="color:#ffffff;"></span><span class="company-name"><strong>Adam Baker</strong>, <span>Founder and CEO, SodaPup, reimagining chew toys for dogs</span></span></div></div><div class="review female"><blockquote><q style="background-color:#9e9e9e;color:#ffffff;" class="fusion-clearfix">
<p class="p1"><span class="s1">“Marc is a friend, former teammate and valued ad hoc advisor to Leota. He is a sounding board and through his network in the investment community provided introductions domestically and international as we pursued financing for the company.<span class="Apple-converted-space"> </span>His continued support as we build the business is invaluable.” </span></p>
</q></blockquote><div class="author" style="color:#ffffff;"><span class="testimonial-thumbnail doe" style="color:#ffffff;"></span><span class="company-name"><strong>Sarah Carson</strong>, <span>Founder and CEO, Leota woman’s fashion for everyday living</span></span></div></div><div class="review female"><blockquote><q style="background-color:#9e9e9e;color:#ffffff;" class="fusion-clearfix">
<p class="p1"><span class="s1">“Marc, we appreciate your continued support of Plug&Play.<span class="Apple-converted-space"> </span>Since 2017 you have provided support and guidance in working with start-up companies across the insurtech sector. Your weekly commitment and on-site visits in working with the various teams were invaluable. We look forward to your continued involvement with Plug&Play.”</span></p>
</q></blockquote><div class="author" style="color:#ffffff;"><span class="testimonial-thumbnail doe" style="color:#ffffff;"></span><span class="company-name"><strong>Liz Kukka</strong>, <span>Head of Operations & Programs, InsurTech Plug&Play</span></span></div></div><div class="review female"><blockquote><q style="background-color:#9e9e9e;color:#ffffff;" class="fusion-clearfix">
<p class="p1"><span class="s1">“</span><span class="s2">It’s hard to believe, but we’re close to finalizing our 2019 class for the MetLife Digital Accelerator powered by Techstars. You were an awesome mentor last year, and I would absolutely love to have you mentor for our 2019 program.”</span></p>
</q></blockquote><div class="author" style="color:#ffffff;"><span class="testimonial-thumbnail doe" style="color:#ffffff;"></span><span class="company-name"><strong>Mee-Jung Jang</strong>, <span>Managing Director, Techstars/MetLife </span></span></div></div><div class="review male"><blockquote><q style="background-color:#9e9e9e;color:#ffffff;" class="fusion-clearfix">
<p class="p1"><span class="s1">“Innovating in a sector like life insurance is challenging but Marc’s advice on key aspects of our strategy – including on product design, go-to-market strategy, and customer acquisition tactics – has greatly accelerated our efforts. I feel fortunate to consider Marc a valued advisor, insightful mentor and fierce ally in our ultimate pursuit of bringing a new level of value to the people we seek to serve.”</span></p>
</q></blockquote><div class="author" style="color:#ffffff;"><span class="testimonial-thumbnail doe" style="color:#ffffff;"></span><span class="company-name"><strong>Jake Tamarkin</strong>, <span>CEO, everyday life</span></span></div></div><div class="review male"><blockquote><q style="background-color:#9e9e9e;color:#ffffff;" class="fusion-clearfix">
<p class="p1"><span class="s1">“Marc has been player in insurtech since we first crossed paths in our respective roles at NetQuote and Insureme. He has an established reputation in the insurance arena providing insights to companies and as a resource in building customer acquisition programs and strategic partnerships.”</span></p>
</q></blockquote><div class="author" style="color:#ffffff;"><span class="testimonial-thumbnail doe" style="color:#ffffff;"></span><span class="company-name"><strong>Lou Geremia</strong>, <span>Chief Revenue Officer, Bold Penguin making commercial insurance profitable</span></span></div></div><div class="review male"><blockquote><q style="background-color:#9e9e9e;color:#ffffff;" class="fusion-clearfix">
<p class="p1"><span class="s1">“Marc, thank you for your business development support. Through your efforts, we were able to expand our reach with carriers and accelerate Notion’s penetration into the P&C carrier market. In addition, I want to personally thank you for sharing your insights on the industry and helping me get up to speed in understanding the nuances of the insurance industry.” </span></p>
</q></blockquote><div class="author" style="color:#ffffff;"><span class="testimonial-thumbnail doe" style="color:#ffffff;"></span><span class="company-name"><strong>Matt Duncan</strong>, <span>Partner Program Manager, Notion</span></span></div></div></div><div class="testimonial-pagination" id="fusion-testimonials-1"></div></div><div class="fusion-clearfix"></div>
</div>
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<style type="text/css">@media only screen and (max-width:800px) {.fusion-title.fusion-title-4{margin-top:0px!important;margin-bottom:10px!important;}}</style><div class="fusion-title title fusion-title-4 fusion-sep-none fusion-title-center fusion-title-size-two" style="font-size:48px;margin-top:0px;margin-bottom:10px;"><h2 class="title-heading-center" style="margin:0;font-size:1em;"><h2 style="text-align: center;"><span style="color: var(--h1_typography-color); font-family: var(--h1_typography-font-family); font-size: var(--h1_typography-font-size); letter-spacing: var(--h1_typography-letter-spacing); background-color: rgba(255, 255, 255, 0);">Our</span><span style="color: var(--h1_typography-color); font-family: var(--h1_typography-font-family); font-size: var(--h1_typography-font-size); letter-spacing: var(--h1_typography-letter-spacing); background-color: rgba(255, 255, 255, 0);"> Clients</span></h2>
<h3 style="text-align: center;">Insurance | Consumer | Advisory</h3></h2></div><div class="fusion-clearfix"></div>
</div>
</div></div></div></div><div class="fusion-fullwidth fullwidth-box hundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns" style='background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:30px;padding-bottom:0px;padding-left:30px;'><div class="fusion-builder-row fusion-row "><div class="fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-18 fusion-one-full fusion-column-first fusion-column-last 1_1" style='margin-top:0px;margin-bottom:20px;'>
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class="fusion-image-wrapper hover-type-none"><img width="324" height="155" src="https://sopts.com/wp-content/uploads/2019/08/image29-61.png" class="attachment-full size-full" alt="" srcset="https://sopts.com/wp-content/uploads/2019/08/image29-61-200x96.png 200w, https://sopts.com/wp-content/uploads/2019/08/image29-61.png 324w" sizes="(min-width: 1299px) 20vw, (min-width: 2200px) 100vw, (min-width: 1007px) 330px, (min-width: 915px) 413px, (min-width: 824px) 551px, (min-width: 732px) 824px, (min-width: 640px) 732px, " /></div></div></li><li class="fusion-carousel-item"><div class="fusion-carousel-item-wrapper"><div class="fusion-image-wrapper hover-type-none"><img width="256" height="88" src="https://sopts.com/wp-content/uploads/2019/08/image31-small-66.png" class="attachment-full size-full" alt="Insuretech" srcset="https://sopts.com/wp-content/uploads/2019/08/image31-small-66-200x69.png 200w, https://sopts.com/wp-content/uploads/2019/08/image31-small-66.png 256w" sizes="(min-width: 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src="https://sopts.com/wp-content/uploads/2019/08/image35-small-71.jpeg" class="attachment-full size-full" alt="" srcset="https://sopts.com/wp-content/uploads/2019/08/image35-small-71-200x151.jpeg 200w, https://sopts.com/wp-content/uploads/2019/08/image35-small-71.jpeg 256w" sizes="(min-width: 1299px) 20vw, (min-width: 2200px) 100vw, (min-width: 1007px) 330px, (min-width: 915px) 413px, (min-width: 824px) 551px, (min-width: 732px) 824px, (min-width: 640px) 732px, " /></div></div></li><li class="fusion-carousel-item"><div class="fusion-carousel-item-wrapper"><div class="fusion-image-wrapper hover-type-none"><img width="960" height="719" src="https://sopts.com/wp-content/uploads/2019/08/sodapup-logo-200x150.jpeg" class="attachment-full size-full" alt="" srcset="https://sopts.com/wp-content/uploads/2019/08/sodapup-logo-200x150.jpeg 200w, https://sopts.com/wp-content/uploads/2019/08/sodapup-logo-400x300.jpeg 400w, https://sopts.com/wp-content/uploads/2019/08/sodapup-logo-600x449.jpeg 600w, 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(min-width: 732px) 824px, (min-width: 640px) 732px, " /></div></div></li><li class="fusion-carousel-item"><div class="fusion-carousel-item-wrapper"><div class="fusion-image-wrapper hover-type-none"><img width="750" height="750" src="https://sopts.com/wp-content/uploads/2019/08/lifefilez-logo-200x200.jpeg" class="attachment-full size-full" alt="" srcset="https://sopts.com/wp-content/uploads/2019/08/lifefilez-logo-200x200.jpeg 200w, https://sopts.com/wp-content/uploads/2019/08/lifefilez-logo-400x400.jpeg 400w, https://sopts.com/wp-content/uploads/2019/08/lifefilez-logo-600x600.jpeg 600w, https://sopts.com/wp-content/uploads/2019/08/lifefilez-logo.jpeg 750w" sizes="(min-width: 1299px) 20vw, (min-width: 2200px) 100vw, (min-width: 1007px) 330px, (min-width: 915px) 413px, (min-width: 824px) 551px, (min-width: 732px) 824px, (min-width: 640px) 732px, " /></div></div></li><li class="fusion-carousel-item"><div class="fusion-carousel-item-wrapper"><div class="fusion-image-wrapper 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(min-width: 915px) 413px, (min-width: 824px) 551px, (min-width: 732px) 824px, (min-width: 640px) 732px, " /></div></div></li><li class="fusion-carousel-item"><div class="fusion-carousel-item-wrapper"><div class="fusion-image-wrapper hover-type-none"><img width="250" height="250" src="https://sopts.com/wp-content/uploads/2019/08/image18-43.png" class="attachment-full size-full" alt="" srcset="https://sopts.com/wp-content/uploads/2019/08/image18-43-200x200.png 200w, https://sopts.com/wp-content/uploads/2019/08/image18-43.png 250w" sizes="(min-width: 1299px) 20vw, (min-width: 2200px) 100vw, (min-width: 1007px) 330px, (min-width: 915px) 413px, (min-width: 824px) 551px, (min-width: 732px) 824px, (min-width: 640px) 732px, " /></div></div></li><li class="fusion-carousel-item"><div class="fusion-carousel-item-wrapper"><div class="fusion-image-wrapper hover-type-none"><img width="200" height="200" src="https://sopts.com/wp-content/uploads/2019/08/image17-42.png" class="attachment-full 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<div class="fusion-title title fusion-title-5 fusion-sep-none fusion-title-size-two" style="margin-top:0px;margin-bottom:25px;"><h2 class="title-heading-left" style="margin:0;"><p>CONTACT US</p>
<h3>Whether you’re ready to get started or you’d simply like to learn more about Strategic Options, don’t hesitate to reach out.</h3></h2></div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-single sep-solid" style="border-color:#3d4c68;border-top-width:5px;margin-left: auto;margin-right: auto;margin-top:;margin-bottom:25px;"></div><div class="fusion-clearfix"></div>
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Copyright 2019 - Strategic Options | All Rights Reserved | Powered by <a href="https://www.singletrackseo.com">Singletrack SEO</a> </div>
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<script type="9582b61cc14ede2294608a8e-text/javascript" src='https://sopts.com/wp-content/plugins/fusion-core/js/min/avada-fusion-slider.js?ver=1'></script>
<script type="9582b61cc14ede2294608a8e-text/javascript" src='https://sopts.com/wp-includes/js/wp-embed.min.js?ver=5.2.18'></script>
<script type="9582b61cc14ede2294608a8e-text/javascript">
jQuery( document ).ready( function() {
var ajaxurl = 'https://sopts.com/wp-admin/admin-ajax.php';
if ( 0 < jQuery( '.fusion-login-nonce' ).length ) {
jQuery.get( ajaxurl, { 'action': 'fusion_login_nonce' }, function( response ) {
jQuery( '.fusion-login-nonce' ).html( response );
});
}
});
</script>
</div>
<script src="/cdn-cgi/scripts/7d0fa10a/cloudflare-static/rocket-loader.min.js" data-cf-settings="9582b61cc14ede2294608a8e-|49" defer></script></body>
</html>
Whois info of domain
Domain Name: SOPTS.COM
Registry Domain ID: 113687256_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.tucows.com
Registrar URL: http://www.tucows.com
Updated Date: 2025-02-08T05:59:56Z
Creation Date: 2004-03-09T21:11:58Z
Registry Expiry Date: 2026-03-09T20:11:58Z
Registrar: Tucows Domains Inc.
Registrar IANA ID: 69
Registrar Abuse Contact Email: [email protected]
Registrar Abuse Contact Phone: +1.4165350123
Domain Status: ok https://icann.org/epp#ok
Name Server: ALI.NS.CLOUDFLARE.COM
Name Server: ERIC.NS.CLOUDFLARE.COM
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2025-05-02T09:57:47Z <<<
For more information on Whois status codes, please visit https://icann.org/epp
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